Privacy Policy

PRIVACY POLICY: MOVEMENT MATTERS — PERFORMANCE THERAPY
Effective Date:
October 25, 2026
Jurisdiction
: Alberta, Canada

1. Accountability and Custodianship

At Movement Matters — Performance Therapy, your information is handled with the same care we bring to your treatment. Marco de Leon acts as the "Custodian" of your health information under Alberta’s Health Information Act (HIA) and the Personal Information Protection Act (PIPA). We are responsible for all personal and health information in our possession, including data processed by our third-party integrated partners.

2. Information We Collect

We collect only the information necessary to provide high-performance manual therapy, TPI screenings, and individualized athletic programming:

• Identity & Contact Data: Name, date of birth, email, phone number, address, and health-care number.
• Clinical Health Records: Medical history, injury reports, physical assessment findings, and SOAP notes submitted via JaneApp.
• Biomechanical & Performance Data: Range of motion measurements (Meloq Easy Angle), and movement video (Onform) captured via mobile phone, digital camera and tablet.
• Audio Data: Recorded clinical narratives captured via AI Scribe solely for the purpose of generating accurate session charts. Audio files are encrypted during processing and deleted immediately following the generation of the clinical text.

3. The Integrated Technology Ecosystem

To provide the Body-Swing Connection™ service, we utilize a dual-platform approach for data management:

‍JaneApp (Clinical Management)

• Purpose: Securely hosts your primary health file, scheduling, and billing.
•  Security:
JaneApp is a SOC 2 Type II compliant platform using 128-bit encryption for data in transit and at rest.
•  Payment Data:
Processed securely via JaneApp; we do not store full credit card details on local servers.

MyTPI Portal (Golf Performance Analytics)

•  Purpose: Used for TPI-certified screenings and auto-generating golf-specific training programs.
•  Data Transfer: By engaging in a TPI assessment, you authorize the transfer of specific physical metrics (e.g., pelvic rotation, mobility scores) from our clinical software to the Titleist Performance Institute (MyTPI) portal.
•  International Storage: MyTPI is operated by ACTPI LLC, based in the United States. Your performance data may be stored on servers located outside of Canada and may be subject to the laws of that jurisdiction.
•  Liability: TPI’s privacy standards are independent of this Practice. We act as a"Licensee" of the TPI software to provide these insights.

Additional Processors

• Physitrack (PhysiApp): Delivery of home exercise programs.
• MailChimp: Secure communication for practice updates and newsletters (opt-out available at any time).
• Complete Anatomy: Used for visual body education during in-person sessions.‍

4. Website Analytics and the Booking Link

This website uses Google Analytics (GA4) to understand how visitors find and use the site so we can improve it. Appointment booking takes place on a separate site hosted by JaneApp (movementmatters.janeapp.com).

• Google Analytics: Uses cookies and similar identifiers to record the pages you view, your approximate location, your device and browser type, and how you arrived at the site (for example, a search or a link). We do not send your name, contact details, or health information to Google Analytics from this website.

• Jane tracking code: This website includes a tracking snippet provided by JaneApp. It connects your visit on this website to the booking site so we can see which visits lead to a booking. JaneApp states that it removes personal and health information from the booking data it shares with Google.

• Booking and intake information: What you enter when you book or complete intake forms is collected by JaneApp as described in Section 3, not by this website's analytics.

• International processing: Google may process analytics data on servers outside Canada, where it may be subject to the laws of that jurisdiction.

• Your choices: You can block or delete cookies in your browser settings, or install the Google Analytics Opt-out Browser Add-on (tools.google.com/dlpage/gaoptout). Opting out does not affect your ability to book.

5. Use and Disclosure of Information

Your information is used to plan and deliver your care, develop individualized programs, and ensure clinical safety. Disclosure only occurs:

•  Within your "Circle of Care" (e.g., sharing a report with your Golf Pro or Physician) with your implied or express consent.
•  When required by Alberta law (e.g., a court order or public health requirement).
• We do not sell your data.

6. Data Retention and Security

• Clinical Integrity: In accordance with Alberta regulatory standards for Registered Massage Therapy, we retain clinical records for a minimum of ten (10) years from the date of the last service.
• Safeguards: We employ administrative, technical, and physical safeguards—including encryption, multi-factor authentication, and activity logs—to protect against unauthorized access.

7. Your Rights and Access

Under Alberta’s PIPA and HIA, you have the right to:

• Request access to your personal and health records (free of charge).
• Request corrections to inaccurate information.
• Withdraw consent for data processing at any time, noting this may limit our ability to provide specific services like TPI reports.

8. Contact Information

If you have any questions about our Privacy Policy, please contact us via email at contact@movementmattersyyc.com.